“We can, for example, decide not to watch commercial television, and advocate its eternal banishment from the households of intelligent citizens. By controlling our interaction with objects that cause emotions we are in effect exerting some control over the life process and leading the organism into greater or lesser harmony, as Spinoza would wish. We are in effect overriding the tyrannical automaticity and mindlessness of the emotional machinery.” (Says Damasio in “Looking for Spinoza”, http://www.amazon.com/Looking-Spinoza-Sorrow-Feeling-Brain/dp/0156028719).

He doesn’t say anything about Facebook, though.